A simple (quick!) quiz to help you assess your organization’s communications strengths, identify areas of opportunity, and compare your results to others.
Harness the power of measurement and evaluation -- both for understanding your impact and determining future strategy.
Understand why media relations is so important for your organization and how to start building strong relationships with media.
Learn why competitive analysis is so important to your organization’s communications success.
Understand the key role communications plays in successful fundraising efforts, and learn some best practices for encouraging audiences to support your cause.
Strengthen your knowledge of branding principles and best practices, and understand the importance of maintaining a consistent brand.
Formulating a core message that helps you talk about your cause in a simple, relatable way will inspire people to learn more and support you.
Prioritizing the specific types or groups of people you are trying to reach can go a long way in making your communications more effective.
To get the response and engagement you want for your cause, you need to communicate with people in a way that is relevant and resonates with them.
Coordinating a variety of ways to make your work visible to your key audiences is an effective approach for attracting and engaging new donors.
Knowing who can connect and influence your audiences is an important part of effectively communicating your message.
With tools and a shared game plan, board members can be powerful resources to advance your cause.
Choose social media channels that will best support your communications goals and strategies.
Positioning your cause as an accessible and knowledgeable resource are the first steps in growing your media coverage.
Periodic assessments of your brand can help ensure your external reputation aligns with your cause’s mission and activities.
While each donor relationship is unique, your cause needs an overall strategy to increase opportunities for engagement and deeper donor connections.
By telling the story of individuals affected by the issue you are working to solve, you personalize your mission and goals and make them more memorable.
Social media outreach can be an effective tool for reaching and engaging new audiences, but a thoughtful and goal-oriented plan is key.
When it comes to digital media, a strategic combination of activities with consistent messaging will help you create impact.
Streamlining workflow, increasing information sharing, and improving conversion rates are just a few of the benefits you can expect from proper management.
A strong brand makes your organization recognizable and helps people understand who you are and what you do.
A template for assessing your organization as well as the strengths and opportunities of your peers. Part of Cause’s Communications Toolkit.
A framework for researching and understanding other organizations in your field. Part of Cause’s Communications Toolkit.
A simple structure for building out your communications strategy, with recommended sections to include. Part of Cause’s Communications Toolkit.
An example of how to create logo guidelines for consistent, effective usage by staff and graphic design partners. Part of Cause’s Communications Toolkit.
An example of how to create a collection of cohesive materials for print and digital communications. Part of Cause’s Communications Toolkit.
A basic template for permissions. Part of Cause’s Communications Toolkit.
A template to strengthen internal clarity and coordination for designed communications pieces and other marketing materials. Part of Cause’s Communications Toolkit.
A tool for reflecting on your organization’s communications infrastructure. Part of Cause’s Communications Toolkit.
A list of components to consider and plan for when hosting events, especially fundraising events. Part of Cause’s Communications Toolkit.
A resource to help you identify the most effective communications tactics that align with your goals, audiences, and budget. Part of Cause’s Communications Toolkit.
A summary of tips for writing and formatting your press releases for maximum impact. Part of Cause’s Communications Toolkit.
A step-by-step worksheet to guide how you measure the impact of your communications efforts. Part of Cause’s Communications Toolkit.
A collection of eight case studies and 10 effective principles for achieving policy change.
A research-backed book all about effective nonprofit ads. Learn what strategies and components make ads stand out and get results.
A practical book to help you deliver more engaging, informative, and persuasive presentations.
A book of fast answers to frequently asked questions all about running an effective nonprofit and making the biggest impact on behalf of your cause.
An “indispensable playbook” for leaders taking a networked approach to social Impact, complete with case studies, checklists, and questions for reflection.
A book that makes the case for taking a collaborative approach to organized philanthropy.
Not sure what tools to explore first? Use the Resource Navigator to discover what Cause Communications resources are right for you.
Understanding your audiences is the first step in effectively engaging them in your cause. This template breaks down how.
The most comprehensive guide for social impact communications, with practical information for both veterans and newbies.
