Resource Library
Audience Mapping Template
Understanding your audiences is the first step in effectively engaging them in your cause. This template breaks down how.
How to Create Your Core Message
Formulating a core message that helps you talk about your cause in a simple, relatable way will inspire people to learn more and support you.
Tools
The resources you need to strengthen your communications and amplify your impact.
Communications Effectiveness Quiz
Assess your organization’s communications strengths, identify areas of opportunity, and compare your results to other similar organizations.
Communications Lessons for Nonprofits
Expand your knowledge and hone your skills with these fun interactive lessons on important communications topics.
Strengthen your knowledge of branding principles and best practices, and understand the importance of maintaining a consistent brand.
Understand the key role communications plays in successful fundraising efforts, and learn some best practices for encouraging audiences to support your cause.
Understand why media relations is so important for your organization and how to start building relationships with media that are relevant to you and your audiences.
Harness the power of measurement and evaluation — both for understanding your impact and determining where to focus your communications efforts in the future.
Learn why competitive analysis is so important to your organization’s communications success. We’ll also review a framework you can use to stay organized when conducting an analysis.
“I love the way the book is laid out, the tips pages are wonderful, it makes doing the necessary research seem do-able and straightforward, and the content is presented in a very user friendly way. This publication takes much in-depth knowledge and experience and presents them in an easy-to-digest and easy-to-implement way.”
– National Association of Mothers’ Centers
Library of
Resources
From “how-to” videos to quizzes and guides, our library of resources makes the power of good communications accessible to all.
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Customize Your Message
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Choose Social Media
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Turn Board Members Into Ambassadors
